Buzz4Good! Nonprofits + Marketing
Nonprofit organizations do so much to enhance the quality of life in our communities, but they often lack the time, talent and budget to properly promote their missions and attract more donors, volunteers and clients to their cause.
Here on Buzz4Good! we feature the great work that nonprofits do. And we provide them with marketing tips and tools so they can achieve more buzz!
Buzz4Good! is hosted by Michael Hemphill, creator of the award-winning public television show "BUZZ," which features nonprofit organizations receiving pro bono "marketing makeovers" from teams of creative advertising professionals.
Buzz4Good! Nonprofits + Marketing
Ballet is Good Business: The Arts & Economic Development
What does ballet have to do with big business? That’s the question Buzz4Good creator Michael Hemphill asks in our exploration of the role the Arts play in stimulating a city’s economic development efforts.
He talks to Mike Friedlander who leads the Fralin Biomedical Research Intstitue at Virginia Tech; Olivia King, manager of Mast General in downtown Roanoke; Roanoke economic development director Marc Nelson, and many others on today’s show.
And we preview the work we’ve been doing on our TV show BUZZ, in partnership with the Roanoke Cultural Endowment, to provide economic development leaders more resources to better market Roanoke’s burgeoning arts scene to potential developers and employers.
Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.
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The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.
