Buzz4Good! Nonprofits + Marketing
Nonprofit organizations do so much to enhance the quality of life in our communities, but they often lack the time, talent and budget to properly promote their missions and attract more donors, volunteers and clients to their cause.
Here on Buzz4Good! we feature the great work that nonprofits do. And we provide them with marketing tips and tools so they can achieve more buzz!
Buzz4Good! is hosted by Michael Hemphill, creator of the award-winning public television show "BUZZ," which features nonprofit organizations receiving pro bono "marketing makeovers" from teams of creative advertising professionals.
Buzz4Good! Nonprofits + Marketing
Nonprofit Builds: Cemeteries, Pickleball, Homeless Shelters
Today we’re buzzing about three wildly different capital campaigns that received a lot of buzz this week: a new Y that is being built inside shopping mall ... a restoration project in a historic African American cemetery ... and a new shelter to better serve the homeless.
What do all three of these projects have in common? There’s all run by nonprofits!
On today’s show BUZZ creator Michael Hemphill talks with the leaders of these three nonprofits: Mark Johnson of the YMCA of Virginia's Blue Ridge; Ellen Forbes Stick of Friends of Old Lick Cemetery; and Melissa Woodson of RAM House.
Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.
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The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.
